Wix vs WordPress: which to choose

Wix Vs Wordpress

Wix vs WordPress: which to choose

Wix or WordPress? If you've come across this doubt, it's probably because you've realized that creating a website is fundamental to a business. However, you probably don't know where to start.

We all have at our disposal a multitude of tools for content creation and management. So most of us can't imagine the headache that website development once represented.

But fortunately times have changed, and now there are platforms like Wix and WordPress that have made the creation of websites, blogs and online stores much easier.

To help you in this choice, we have prepared this article with the main differences between the two platforms. Discover them and clarify your doubts.

Wix and WordPress: Know the main differences

First, it is important to understand the fundamental differences between WordPress and Wix. Although the two platforms allow the creation of websites, they are not similar and do not work in the same way.

Starting with Wix, this is considered a Website Builder. In other words, it offers tools to create pages without requiring much programming knowledge.

Basically, it works through visual elements (such as blocks), which you can add or modify on any page you want.

This facility has increased the popularity of this type of platform in recent years. However it will have several limitations when using a website builder.

On the other hand, WordPress is a Content Management System (CMS). This means that it allows the management and creation of a vast content catalog.

Although initially it was a more blog-oriented platform, its creative potential has expanded to much more than that. And, this is proven in numbers, as currently over 35% of sites are created in WordPress.

Another fundamental difference between the two platforms has to do with their Hosting.

Wix is a hosted type platform. That is, when you create your website, it will automatically be stored on Wix's own servers.

With WordPress you need to buy a plan Hosting to put your site on the air.

Advantages and disadvantages of both platforms

Now that you know the main differences between Wix and WordPress, let's analyze some of its advantages and disadvantages.

1 – Hosting

What we said about hosting the sites on both platforms, can be seen at first sight as an advantage over Wix and a disadvantage over WordPress.

Wix is more advantageous in this criterion as it does not require installation.

WordPress is a self-hosted platform, which means that although the software itself is free, you will need to hire a plan to Hosting put the site on the air.

However, to get some of the most interesting features of Wix you will have to pay an annual fee.

2 - Security

Of course, no platform will be 100% safe. But in the hosted model offered by Wix, the biggest responsibility regarding security is the company itself. This happens because users do not have access to the platform's database.

On the other hand, in WordPress, the user is directly responsible for the security of the site, as he owns all its structure and has access to all its data.

With this in mind, we can conclude that Wix turns out to be more advantageous, since to ensure the integrity of your service, the resources are updated regularly.

3 - Ease of use

In this criterion Wix also stands out as one of the easiest platforms to use in the market.

The editor is quite intuitive and not complex to use, especially for beginners. If you want to add more features, you can find them in Wix App Market and install them with just one click.

WordPress is also known for its extensions and plugins. But sometimes it's a little hard to install or integrate them.

In addition, the complete software requires little technical knowledge. But if things don't work out too well, finding the solution can be a real headache. That's why it's important to work with a programmer or agency.

4 - Performance

The Wix platform does not allow changing settings that change the performance of the site.

In other words, Wix is a good option if you're looking for a platform without having to worry about making manual adjustments.

The disadvantage is that you have no control over the performance of your site and have few options to improve your profitability.

With WordPress you can use the plan of Hosting your choice. This way you can search the different types of plans that each provider offers and choose the one that best suits your site's needs.

This flexibility of choice can be an advantage when deciding for one Hosting that offers better performance support.


In short, both platforms meet very well what is proposed, but it is up to the user to understand their needs. 

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