Why is improving performance so important?
Decreasing the time it takes to upload your website is the main thing you can do to dramatically improve other areas such as your sales, marketing and customer experience.
Increases conversions
A 1 second delay in page loading time generates 7% conversion loss.
Improves SEO
Google loves fast websites. The faster your site, the better the rating.
Increases sales
Sites that upload up to 5 seconds on mobile phones generate up to twice as much ad revenue.
Improve the experience
A 1 second delay in page loading time generates 16% reduction in customer satisfaction.
Reduces abandonment
57% of visitors leave a page that takes three seconds or more to load.
Improved retention
79% of buyers who need to wait too long will not buy again.
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